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Founder & CEO, vitiv.ai

Prashant

Prashant is the founder and CEO of vitiv.ai, a specialist AI implementation partner that turns businesses into AI-powered engines. With deep expertise in large language model integration, generative engine optimization, and agentic systems, Prashant leads engagements for clients across India, the UAE, and the United States — delivering production-grade AI in weeks, not months.

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Articles by Prashant

GEO & AI Search

Generative Engine Optimization (GEO) in 2026: The Complete Guide to Ranking in ChatGPT, Perplexity & Google AI Overviews

AI-referred web sessions grew 527% YoY in 2025. Here is exactly how to make ChatGPT, Perplexity, Claude, and Google AI Overviews cite your business — at any scale.

AI Strategy

AI Agents vs RPA in 2026: Which One Should You Actually Deploy?

RPA was built for predictable forms. AI agents are built for messy reality. Here is the honest 2026 framework for choosing between them — with cost, ROI, and failure modes.

Customer Operations

How to Cut Customer Response Time by 70% with an AI Chatbot (Without Sounding Like a Bot)

A practical, vendor-neutral playbook for deploying an AI chatbot that resolves real tickets, hands off cleanly to humans, and pays for itself in under 90 days.

Automation

The SMB Playbook for AI Workflow Automation in 2026: From First Win to Compounding ROI

Small and mid-sized businesses now have access to enterprise-grade AI automation at SMB prices. Here is the exact 90-day plan to capture it — without hiring a data team.